AIRLUSO Film Productions
Favo de Mel: case study cover The podcast of a brand that wants women to speak up
Podcasts

FAVO DE MEL.

The podcast of a brand that wants women to speak up.

Favo de Mel · Vila Nova de Famalicão, Portugal

A clothing brand born to give women a voice needed a place where they could talk. AIRLUSO designed and built a set made specifically for Favo de Mel, films the conversations and takes every guest out onto the street.

15+

Episodes produced

1+

Year of ongoing production

1

Custom AIRLUSO set

3

Pieces per guest

Podcast videos

Episodes, teaser and reels.

What Favo de Mel gained

A brand that talks, not one that advertises.

  1. The set

    Designed and built by AIRLUSO.

    Made only for Favo de Mel. You know whose it is before anyone speaks.

  2. Stage

    More than 15 women, with time to talk.

    The store picks the guests and topics. Cameras, sound and editing are on us.

  3. Showcase

    The clothes on the street.

    Worn by the woman who just spoke, in a session around town.

Does your brand have conversations to have with the people who buy from it?

Let's talk

We reply with three concrete options.

How each episode works

Set, conversation, street.

01

The conversation on set

On the set AIRLUSO built for Favo de Mel, with several cameras and individual audio per voice. The store chooses the guest and prepares the topics.

03

Several pieces, one day

Full multi-camera episode, teaser reel with the best lines and the street session reel.